#TIKTOK
Co-organized by Hong Kong Internet and E-Commerce Development Association
TikTok live delivery workshop
- Entering the European and American cross-border e-commerce market
- TikTok live streaming tips revealed
- Three-day workshop to share live broadcast monetization
- Follow-up after one-year professional team activities
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Application
Workshop core advantages
10 3
10 years of cross-border e-commerce experience
3 years of practical experience with TIKTOK
1000
TIKTOK/ Douyin
Practical account operation
365 days
Professional team
one yearfollow up
100
After completing the workshop
Help connect merchants and suppliers
Workshop details
This event has been held more than 110 times in Guangzhou and Zhongshan cities in China, with more than 2,000 participants. Practical instructors systematically shared and demonstrated, and cooperated with practical implementation of event content, successfully bringing many business opportunities to participants and cross-border brands.
This time byHong Kong Internet and E-Commerce Development Association (HKIECA)The first workshop in Hong Kong is co-organized with powerful domestic training institutions, hoping to help Hong Kong companies and operators interested in entering the European and American e-commerce markets master the tips of live streaming to bring goods and successfully develop cross-border e-commerce during the three-day event. .
In addition to the rich content of the three-day workshop, the professional team will also provide one-year refresher training and follow-up after the event, answering members' questions online to ensure that members can truly apply what they have learned and apply it in actual delivery. Participants with outstanding performance can even join the professional sales and marketing team, be connected to suppliers of popular products, become sales specialists, and open up a successful path to live broadcast sales!
Actual workshop content:
🔺Day 1: Overview of European and American e-commerce markets, short video delivery, and introduction to the overseas version of TikTok platform
🔺Day 2: Short video shooting and editing; Douyin mall, cross-border e-commerce and private domain diversion
🔺Day 3: Demonstration of live broadcast and entertainment broadcast, real overseas live broadcast operation; sharing of experience in running one’s own business through live broadcast
This event is held in Hong Kong for the first time, don’t miss it!
workshopDetails are as follows:
Date: January 2024, three consecutive days
Time: 9:30 am to 7:30 pm (until 6:30 pm on the last day)
Location: Hung Hom or Kwun Tong, or you may have the opportunity to attend in Guangzhou
Fee: HK$14,500
If you have any inquiries about the workshop, please call (852) 3996 7906.
After successful registration, a dedicated person will contact you regarding payment matters.
Workshop content
This event is designed to help students quickly master the key skills and strategies of bringing goods and improving sales results during TikTok live broadcasts in a three-day workshop. Whether you are a product owner, a beginner, someone who is interested in getting involved in live streaming, or a live streaming vendor with some experience, this workshop will provide you with practical practical guidance to help you succeed in the fiercely competitive market. stand out.
Workshop content includes the following aspects:
🔺Day 1: Overview of European and American e-commerce markets, short video delivery, and introduction to the overseas version of TikTok platform
- European and American market overview: Introducing the characteristics, trends and consumer behavior of the European and American e-commerce markets to help participants understand the business opportunities and competitive environment in this market.
- Short video to bring goods: Introducing the advantages and strategies of the short video platform TikTok in bringing goods, the difference between it and foreign trade e-commerce platforms such as Amazon and Alibaba, and discussing how to use the short video platform TikTok to carry out effective goods bringing activities.
- Introduction to the overseas version of the TikTok platform: Introduce in detail the characteristics, user groups and business opportunities of the overseas version of the TikTok platform, and share actual cases of selling goods on the TikTok platform.
🔺Day 2: Short video shooting and editing; Douyin Mall, cross-border e-commerce and private domain diversion
- Short video shooting and editing: Share short video shooting skills, including lens selection, scene construction, light control, etc., and introduce how to use editing software to improve the visual effects and quality of short videos.
- Douyin Mall: An in-depth introduction to the operation methods and processes of Douyin Mall, including store opening, product listing, marketing and promotion, etc., to help participants understand how to establish and operate their own online stores on the Douyin platform.
- Cross-border e-commerce and private domain traffic diversion: Discuss the development trends and strategies of cross-border e-commerce, introduce how to improve sales performance through private domain traffic diversion, and share successful cases and practical experience.
🔺Day 3: Demonstration of live broadcast and entertainment broadcast, real overseas live broadcast operation; sharing of experience in running one’s own business with live broadcast and goods
- Live broadcast and entertainment broadcast demonstration: Introduce the concepts, characteristics and techniques of live broadcast and entertainment broadcast, including the selection of live broadcast platform, the planning and execution of live broadcast content, etc., to help participants master the basic operations and management methods of live broadcast and entertainment broadcast.
- Real overseas live broadcast operation: Provide actual overseas live broadcast operation experience, allowing students to actually participate in live broadcast activities and learn how to interact with the audience, promote products and improve sales performance during the live broadcast.
- Sharing experience in running your own business through live streaming: Invite successful live streaming operators to share their experiences and insights, including how to choose products, prepare live broadcast content, create an atmosphere and improve conversion rates, etc., to help participants learn the key to live streaming elements.
Through this activity, you will gain practical experience and professional knowledge, and be able to quickly improve the sales effect of TikTok live streaming and achieve higher revenue and business success. Whether you are an individual entrepreneur, a brand or an e-commerce operator, this workshop will provide you with practical strategies and techniques to help you win in the fiercely competitive market.
Participants with outstanding performance can even join the professional sales marketing team, connect with domestic manufacturers and suppliers, and become sales specialists!
Suitable for objects
Beginners who intend to enter the European and American e-commerce market and novices in TikTok marketing
Individual entrepreneurs, brand owners, e-commerce operators, etc. who are not familiar with TikTok live streaming and want to run their own businesses through live streaming, and people who want to get started quickly and improve sales results. Social media enthusiasts who are interested in the TikTok platform and its live streaming capabilities as a way to make money.
E-commerce store operator
Individuals or organizations who already operate a small store or have used TikTok or other social media to conduct live broadcasts to sell goods, but who want to further optimize their strategies and improve sales conversion rates.
E-commerce professional or brand marketer
People who work in the e-commerce field or are brand marketers who want to expand business channels and use TikTok live streaming to promote their brands and achieve sales growth.
Whether you are a beginner or have some experience, as long as you are interested in TikTok live streaming and want to enter the European and American e-commerce market to improve sales results, this workshop will provide you with practical guidance and skills to help you compete in the fierce competition. success in the market.
Workshop instructor lineup
We make magic
happen every day
Sister Ting
One of the first founders of the TIKTOK track
Overseas marketing consultant for several hundred-person companies
Assisted many 100-employee companies to successfully and continuously monetize
Serena
Cross-border e-commerce industry consulting consultant
12 years of experience in corporate talent development management and marketing
Senior management coach, corporate coach
Help hundreds of cross-border merchants to go overseas
SIZE
TIKTOK senior cross-border e-commerce master
CEO of cross-border e-commerce company
TIKTOK actual sales
Lin Wei
TIKTOK front-line practitioners
6 years of experience in Douyin e-commerce
Head beauty and daily cosmetics seller
Skin
Beihang graduate student majoring in translation
Good at independent website operation and overseas product marketing
The originator of TIKTOK live broadcast
Mango Yao
TIKTOK Gold Anchor
Master's degree students studying in the United States
10 years of senior human resources manager
Workshop details
Date: January 2024, three consecutive days
Time: 9:30 am to 7:30 pm (last class until 6:30 pm)
Location: Hung Hom or Kwun Tong District, or you may have the opportunity to attend in Guangzhou
Fee: HK$14,500
After successful registration, a dedicated person will contact you regarding payment matters.
If you have any enquiries, please call (852) 3996 7906.
Help you quickly run in TIKTOK e-commerce
A professional overseas e-commerce talent training base, it has opened nearly 120 courses and has trained more than 2,000 students. Practical instructors use systematic teaching and practical implementation content to successfully bring many business opportunities to participants and cross-border brands.
About Hong Kong Internet and E-Commerce Development Association
The association is a non-profit organization operating in the form of a social enterprise. Its purpose is to provide education and training - to establish a sharing platform so that people in different industries can deepen their understanding of the Internet and e-commerce; it regularly holds various Internet and e-commerce technology exchange training courses to educate The younger generation’s understanding of the Internet and e-commerce. And promote member mutual assistance - proactively publish and provide e-commerce solutions to help members quickly understand new technologies and make good use of the Internet to operate e-commerce; provide consulting services on domestic and overseas e-commerce to help members solve legal, tax and trade issues.
